Avant Tecno enjoys a summer of sporting partnerships
From renewed partnerships to exciting sponsorship events, manufacturer of compact multifunctional loaders, Avant Tecno, have enjoyed a busy summer.
Avant Tecno proudly sponsor the Moto2 and Moto3 teams from Red Bull KTM Ajo, as well as British Olympic equestrian riders and brand ambassadors Tom McEwen MBE and Gemma Stevens.
With their UK operations based in Bury St Edmunds, Avant Tecno also maintains strong links with local sport, sponsoring both Norwich City Football Club and Bury St Edmunds Rugby Club.
“From grassroots rugby to international MotoGP, our summer has been packed full with events involving the sports teams and individuals we sponsor! It’s been great to see our partnerships continue to grow while supporting them throughout their seasons, competitions and training” says Raimo Ala-Korpi, Managing Director of Avant Tecno UK.
As a long-standing sponsor of Red Bull KTM Ajo, Avant Tecno had an exciting few days at the Qatar Airways British Grand Prix at Silverstone in July. The Avant team enjoyed an evening of activities and socialising with Red Bull KTM Ajo, before providing trackside support throughout the race weekend.
Later in August, members of the Avant team also got involved with FEI World Championships Aachen 2026 where they supported their equestrian brand ambassadors, Tom McEwen and Gemma Stevens, as they competed for Team GB.
Closer to home, Avant Tecno’s sponsorship of Norwich City FC extends to the club’s training facilities, now named the Avant Training Centre. Over the summer, the Avant team got the chance to visit the state-of-the-art facility and speak to the grounds maintenance team who use Avant loaders to keep the grounds in top condition.
Avant Tecno has also continued to strengthen its relationship with Bury St Edmunds Rugby Club. After Bury’s table topping 25/26 season, earning a promotion to National League 1 East, Avant renewed their partnership and ramped up their support by now sponsoring the second team and training pitch.
“At Avant, we’re all about sport – but that’s not the only reason why we have these sponsorships. Our machinery has a practical role to play across the sporting world, from horse stable maintenance at equestrian facilities to grounds care at sports facilities. With the Avant name behind both local and international sport, we hope to spread awareness of the versatility of our multifunctional loaders – all while supporting the sports we love!” adds Raimo.
Founded in Finland in 1991, Avant Tecno are the world’s first producer of the compact loader – a multifunctional machine built to tackle a wide range of tasks with ease and efficiency.
With over 200 attachments designed to meet the needs of their customers, Avant loaders support productivity across construction, plant hire, agriculture, landscaping, equestrian and property maintenance applications.
“It’s been fantastic spending time with our partners this summer and we wish them the very best of luck for the rest of 2026 and the new seasons ahead!” concludes Raimo. For more information about Avant Tecno, visit https://www.avanttecno.com/uk